CIM Specialist Award in Content Strategy

Content marketing is fundamental for addressing important audience questions as well as building trust, developing relationships and improving conversions. The Specialist Award in Content Strategy provides a strategic approach to content marketing that aligns to wider corporate and marketing goals. You will gain skills to enable the creation an effective content strategy and manage its implementation, including the provision of appropriate copy for a variety of audiences.

Learning Outcomes:

  • To Develop a targeted content strategy.
  • To Plan the creation and distribution of effective content.
  • To Formulate effective copy for a targeted audience.

Entry Requirements:

The Level 6 Specialist Digital Award is a prestigious degree-level qualification tailored for individuals in marketing management roles who aspire to elevate their strategic understanding of digital disciplines.  

Ways to Study:

  • Distance Learning

  • Blended Learning (The perfect blend of 2 Day Face 2 Face Workshops and Supported Independent Learning)

To compare the different study methods please visit our comparison page

Why not download our CIM marketing prospectus to learn more?