Alastair has a first degree in Business and the diploma in Marketing from the Chartered Institute of Marketing. He has extensive marketing and business development experience in a range of sectors including professional services, healthcare, regulatory bodies, membership organisations and financial services. He has worked for a variety of organisations, from small charities to large corporate enterprises.
He has worked throughout the world and has particular knowledge of the Middle East, Southern Africa and Asia.
Alastair has first hand experience in research, marketing planning, direct marketing, PR, pricing and customer relationship management. He has a particular interest in research and strategy and devising practical business plans for sustainable success.
He is passionate about education and learning and is a Chartered Marketer and CIM Examiner.