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Diploma in Digital Metrics and Analytics Diploma in Digital Metrics and Analytics

The Diploma in Digital Metrics and Analytics qualification has been designed specifically for those who already have some marketing knowledge and are looking to improve their digital marketing knowledge with a specialism in web analytics and social media monitoring.

The three modules provide an overview of the digital marketing environment including the use of marketing planning, research and communications both off and online, the relationship and behaviour of online customers and the various campaign tools available and how best to use them to gain maximum returns, with the final module focusing on the mediums and methods where web analytics and social media monitoring can be utilised and best methods for measuring and evaluating data.

Entry requirements for the Diploma in Digital Metrics and Analytics

In order to study the Diploma in Digital Metrics and Analytics qualification you will need to meet at least one of the criteria below:

  • suitable competence in a marketing or marketing communications related role
  • any recognised UK degree or equivalent level 5 qualification
  • relevant level 3 or above qualification e.g. CIM Professional Certificate in Marketing

If English is not your first language, evidence of at least IELTS level 6.5 or Trinity ISE III/IV will also be required.

Where can you study?

We are currently offering the CAM Diploma in Digital Metrics and Analytics qualification at our London Centre, Northern Centre (Leeds) and South West Centre (Exeter)

How long will it take?

You can begin your studies at any time throughout the year and you have four assignment submission opportunities per year (March, June, September and December).

The three modules studied through our Complete Learning Package consists of a two-day workshop for each module alongside your own guided home study programme and will typically take around 9 months to complete, however this may vary depending on whether you study at a faster or slower pace based on your personal circumstances.  No matter what your pace of study, we provide a maximum of two years support for all our students as standard.

What modules you will study

For the Diploma in Digital Metrics and Analytics you will study three modules:

* If you already have a marketing qualification you may be entitled to a CAM exemption.

To find out more about what you can expect and will receive as a Cambridge Professional Academy student visit the Delegate Experience pages.

Helpful Links

Study methods    l    Qualification fees    l    CAM Foundation membership and assessment fees

Workshop dates    l    Study Centre venues