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Diploma in Digital Campaign Planning Diploma in Digital Campaign Planning

The Diploma in Digital Campaign Planning provides an introduction for anyone who would like to build on their existing marketing experience to include a solid understanding of the foundations of digital marketing.

The three modules will provide an insight into marketing and communications principles, plans and research for understanding the digital consumer's behaviour, the digital tools and techniques available and how best to use and monitor them for maximum return and the factors that influence both the current and future implementation, project delivery and evaluation of digital campaigns.

Entry requirements for the Diploma in Digital Campaign Planning

To be eligible to study for the Diploma in Digital Campaign Planning you must meet at least one of these criteria:

  • suitable competence in a marketing or marketing communications related role
  • any recognised UK degree or equivalent level 5 qualification
  • relevant level 3 or above qualification e.g. CIM Professional Certificate in Marketing

If English is not your first language, evidence of at least IELTS level 6.5 or Trinity ISE III/IV will also be required.

Where can you study?

The Diploma in Digital Campaign Planning is currently offered at our London Centre, Northern Centre (Leeds) and South West Centre (Exeter).

How long will it take?

You can commence your studies at any time throughout the year and there are four opportunities to submit your assignments during the year (March, June, September and December).

The three modules are primarily studied through the Complete Learning Package which includes attending a two-day workshop for each module alongside your own guided home study programme. This means that the Diploma in Digital Campaign Planning will typically take around 9 months to complete although you can choose to study at a faster or slower pace to suit your requirements, particularly as we commit ourselves to supporting all of our students for a maximum of two years.

What modules you will study

The three modules that you need to study to achieve the Diploma in Digital Campaign Planning are:

*There are a number of CAM Foundation exemptions available for those who have previously completed a marketing qualification.

To find out more about what you can expect and will receive when you study with Cambridge Professional Academy visit the Delegate Experience pages.


Helpful Links

Study methods l Qualification fees l CAM Fees - Foundation membership and assessment fees

Workshop dates l Study Centre venues